“Retail Revolutions: Canada Post hitches its wagon to the rising star of e-commerce” in Canadian Shipper
By Ken Mark, Canadian Shipper
Unlike most other carriers that are trying to cope with e-commerce’s impact on their operations, Canada Post is on a mission to transform its corporate business model.
To make it happen, it will refocus its efforts to deliver parcels not letters. That’s because letter mail volumes are in free fall. In 2013, Canada Post delivered 3.8 billion letter mail pieces, a decline of 4.8% from 2012 while it accounted for about 50% of its annual revenue.
The trend is clear. Last year, Canadians mailed almost 1.2 billion fewer pieces than they did in 2006. And in the age of e-mail, Facebook, Twitter, LinkedIn, Instagram and other social media available on portable devices, future volumes will drop further and faster.
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